How do I create and send an email in SendFox?

Create and send an email in SendFox from Emails → Create email: write it, pick your lists or tags, send a test, then send now or schedule it. Works on every plan.

What do I need before I send my first email?

You'll need at least one contact list with subscribers on it (Audience → Lists)—SendFox sends every email to the lists or tags you pick. Every plan — Free, Lifetime, Pro and Enterprise — can create, test, schedule and send emails. Free includes 3,000 sends a month and test sends to 1 address; other plans can send a test to up to 30 addresses at a time.

Verify your email. Your emails only go out once your email address is confirmed. Click the link in the verification email SendFox sent when you signed up, or click Resend link on the Confirm your email to send banner. If you send before verifying, the email waits on the Emails page with the status Confirm your email and goes out as soon as you verify.

Add your mailing address first. Anti-spam law (CAN-SPAM) requires a physical mailing address in every email, so SendFox needs one before your first send. If it’s missing, a short address form appears when you click Schedule / send — enter your street, city, state, ZIP, country, and time zone and your send continues. You can also add it any time under Settings → Profile (Mailing address).

Step 1: How do I create a new email?

1. Go to Emails in the top navigation bar and click Create email.
2. Fill in the email details at the top of the editor:
   • From name and From email — pre-filled from your account; this is what recipients see.
   • Subject and Preview text — the subject line and the snippet shown next to it in inboxes. Click Suggest 5 subjects by the subject field for AI-written subject and preview-text ideas based on your draft — generating them needs Pro and uses a monthly allowance.
   • To — click Choose a list or tag (it reads Add list until you have tags) and pick the lists or tags that should receive this email. Tick Engaged only to limit sending to your engaged contacts (see what Optimized means).
3. Write your email in the editor. Your draft autosaves as you work—you'll see it under Emails with a Draft label.

Step 2: How do I design my email?

The editor is block-based:

• Type / on an empty line to open the block menu, or use the + control, to insert headings, lists, quotes, dividers, Image, Embed, 2–3 column layouts, Section, Button, and TidyCal booking blocks.
• Type @ to insert personalization tags inline—First name, Last name, Email, and more (or click Personalization in the side panel). See personalization tags.
• Use the bottom toolbar for Library (start from a template), Tags, and Write with AI.
• Editing in HTML: click Edit HTML at the top of the editor (next to the save status) to edit the current email’s HTML — available on every plan. Pro also adds Code your own on the bottom toolbar for full, document-level HTML; on Free and Lifetime that button links to an upgrade page.

Step 3: How do I preview and send a test?

1. Click Preview in the bottom toolbar to see the email as recipients will.
2. Click Test to email a test copy to yourself. Test recipients are saved to a "My Test Contacts" list. You can send a test to up to 30 addresses at a time (1 on the Free plan).

Step 4: How do I send it now or schedule it?

1. Click Schedule / send at the bottom right of the editor.
2. In the send window, choose Send now, or Schedule for later and pick the Date and time. Times use your account timezone.
3. If you have a Smart Page, click Next: Web → to decide whether this email also goes on your Smart Page (see below), then click Send or Schedule. Without a Smart Page, click Send now or Schedule straight away. Scheduled emails show a Scheduled label on the Emails page, then Sending and Sent as they go out.

Need to change a scheduled email? Open it, edit, and click the schedule button again (it reads Rescheduled once a time is set).

Can I also put the email on my Smart Page?

The Web step asks Put it on your Smart Page too? With Publish to your Smart Page on, the email also gets its own public page on your primary Smart Page, live as soon as it sends; turn it off to keep the email in inboxes only. The switch starts on for any email you haven’t scheduled yet.

Under Readers who aren’t subscribed, pick Read it all or Subscribe to keep reading (the starting choice for new emails): new readers see the opening and enter their email to read the rest. You can publish or unpublish a sent email later from its report. See how to publish an email to the web.

How do I choose who gets my email (and who doesn't)?

At the top of the editor, the To row sets who receives the email. Next to it, the Skip row lets you leave people out. Each row offers two tabs — Lists and Tags — so you can pick either, or both:

1. Click Choose a list or tag on the To row, then pick from the Lists or Tags tab. (Before you have created any tag, this button reads Add list.)
2. To exclude anyone, click Don't send to… to reveal the Skip row, then pick the lists or tags you want left out.

Lists and tags add together. Selecting a list and a tag sends to everyone in either group, and anyone who matches both is counted once — nobody receives two copies.

Skip always wins. Anyone matching a skip rule is cut from the send even if they also match your To selection — useful for emailing your whole audience while leaving out, say, everyone tagged as an existing customer.

The recipient count next to the rows is an estimate. Because the same person can be on more than one list and carry more than one tag, the real number of recipients can be lower than the figure shown.

The Skip row is not available when you have selected a segment instead of lists or tags.

Troubleshooting

My email shows “Confirm your email”

• Your email address isn’t verified yet, so the email is waiting. Click the link in your signup email or Resend link on the banner — once you verify, it goes out automatically.

"At least one list or tag is required when scheduling."

• Every send needs someone to go to — click Choose a list or tag (or Add list) on the To row at the top of the editor and pick at least one list or tag.

SendFox is asking for a mailing address

• Anti-spam law requires a physical mailing address in every email. If yours isn’t on file, SendFox shows a short address form when you try to send — enter your street, city, state, ZIP, country, and time zone to continue, or set it under Settings → Profile.

Other send errors

• "Please don't start subject lines with RE:" (or FWD:) — subjects that imitate replies or forwards hurt deliverability, so SendFox blocks these prefixes. Reword the subject.
• "The email body is empty!" — add content before sending.
• "Max link limit of 120 exceeded." — when you build the email with Code your own, it can have at most 120 links; remove some.
• "Please include an unsubscribe link using {{unsubscribe_url}} as the URL." — only applies when you build the whole email with Code your own; add the tag to your HTML. The standard editor adds the unsubscribe link to every email’s footer for you — see How do unsubscribing and resubscribing work in SendFox?
• Still stuck? Visit the SendFox Help Center at help.sendfox.com or email support@sendfox.com.

Frequently Asked Questions

Can I send emails on the Free plan?

Yes—creating, testing, scheduling, and sending all work on the Free plan, which includes 3,000 sends a month. Automation emails count toward the same allowance; see Do automation emails count toward my SendFox send limit?

Can I duplicate a previous email?

Yes—on the Emails page, open an email's menu and choose Clone to start a new draft with the same content and settings.

Can I unschedule an email?

Yes—open the scheduled email and use the schedule window's Reset to clear the time, or set a new one. Once an email shows Sending or Sent, it can't be recalled.

Why didn't my email reach everyone on the list?

SendFox only sends to subscribed contacts, and Engaged only narrows that further. See Why didn't my email go to everyone on my list?