Personalization tags

SendFox uses these default Personalization tags:

{{contact.email}} - inserts contact's email address

{{contact.first_name}} - inserts contact's First name

{{contact.last_name}} - inserts contact's Last name

{{contact.referrer_url}} - inserts contact's Referrer URL

{{contact.confirmation_url}} - inserts unique URL which users need to click to confirm their subscription

On top of these, we have a tag for a fallback value, meaning, if the contact doesn't have the "First name" it will use a default value instead.

To set this up, you will need to use the "pipe" symbol as follows:

{{contact.first_name | there}}  will default to there  if there is no "first_name" field for the contact record.

If you need any additional assistance with this, feel free to contact our Support team.