Your Dashboard in SendFox, Explained

Your SendFox Dashboard is the first thing you see when you log in. It greets you, shows how your audience is growing and how your emails are performing, and gives you one-click shortcuts to your next task.

What the Dashboard shows

The Dashboard opens with a welcome header and a date-range selector, then lays out your headline numbers, a performance scorecard, your newest contacts, and quick-action shortcuts. Use the range selector at the top right (for example, Last 7 days) to set the period every card reflects.

Your headline numbers

The cards at the top track how your list is growing, each compared against the previous period of the same length:

• Total contacts — everyone on your account, with a sparkline of recent change.
• Engaged subscribers — contacts active in the last 90 days. See contact types.
• New contacts — contacts added during the period you selected.

The chart plots your numbers over time so you can spot trends at a glance.

Performance scorecard

The Performance scorecard grades five email-health metrics for the campaigns you sent in the selected range: Open rate, Click rate, Bounce rate, Unsubscribe rate, and Spam rate. Each gets a color-coded bar — green means healthy, yellow means keep an eye on it, and red means it needs attention. Hover any metric to see the target SendFox suggests for it. Until you’ve sent your first campaign, the scorecard reads No data yet.

Recent contacts

The Recent contacts panel lists your newest subscribers along with the lists they joined and when they were added. Click View all to open your full Contacts page.

Quick actions

The Quick actions row links to the four things creators do most:

• Create email — write and send a broadcast.
• Import contacts — bring in a CSV. See create a list and upload contacts.
• Build a form — capture new subscribers. See create a form.
• New automation — set up a welcome or drip series. See how automations work.

Troubleshooting

My scorecard says “No data yet” or my rates show 0%

• The scorecard and rates only populate after you’ve sent a campaign and recipients have engaged. New accounts show no data until then.

The numbers look off

• Check the date-range selector — every card and the chart reflect the period you chose, and each compares against the previous period of the same length.

Questions? Reach us through the Help Center.

Frequently asked questions

What counts as an “engaged” subscriber?

A contact who has been active in the last 90 days. See Understanding contact types.

What do the scorecard colors mean?

Green is healthy, yellow is worth watching, and red needs attention. Hover a metric to see the target SendFox suggests for that rate.

Are the stats real-time?

They update as opens and clicks come in; give recent sends a little time to reflect.